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    Marketing Strategy | Digital

    Website Design, Content Audit, Content Marketing, Online Marketing, Digital Advertising, Responsive Design and Digital Strategy

    Marketing Strategy | Digital

    • Website Design
    • Content Audit
    • Content Marketing
    • Online Marketing
    • Digital Advertising
    • Responsive Design
    • Digital Strategy

    The Challenge

    With nearly 75 years of heritage, Bricker & Eckler has generated countless white papers, blog posts and other valuable pieces of traditional and digital content. So much so, users were having difficulty finding the right content, quickly. Bricker knew they wanted to increase overall content engagement on both desktop and mobile, but weren’t sure where to start.

    bricker eckler law firm
    bricker eckler law firm

    The Solution

    We worked closely with Bricker’s marketing team and subject matter experts to identify and understand the website’s existing user journey. After conducting a complete content audit, we developed a new site architecture which re-grouped key content areas, making it quicker and easier for users to find content. To drive engagement, each content page clearly features a key contact with a call to action to drive website inquiries.


    The Result

    Increased desktop and mobile website engagement, refined user experience and streamlined content architecture.


    American Marketing Association AIM Awards:

    • First Place Winner, Best Website
    • Runnerup, Best in Category – Overall Online Marketing
    bricker award

    Digital Ads

    bricker digital ad

    Ready to Get Started?

    We’d love to hear from you.

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