It seems there's a new study coming out every day about the use and impact of social media. With so much information, it can be overwhelming to try to understand the who, what and where of it all. That's why we've decided to launch "Seeing Social Media" - we'll take some of the most interesting statistics available and share them in visually appealing ways - much easier on the eyes than your standard line graph or spreadsheet.

We wanted to kick this off with a recent study that shows just how important it is for a company to have a presence in the social media space. Your consumers are already there, talking about you and maybe even interacting with your competitors. Why aren't you?

Sync Charleston just moved our South Carolina office into a new space in Olde North Charleston.

Olde North Charleston is an up-and-coming “new” area that embraces the traditional idea of community; an ideal fit for us, since we mix new media with traditional marketing tactics to start a conversation between our clients and their consumers.

Our new space breathes new energy into our work. We couldn't be more excited to add to the area’s culture and help support our neighboring businesses.

The new office is located at 1050 East Montague Avenue #B in the heart of North Charleston’s revitalization and rapidly growing culture. The area has seen a number of new businesses, from unique restaurants to lively greenhouses, crop up in the last few years. Olde North Charleston brings an atmosphere of prosperity and excitement to the hub of the Lowcountry.

More photos are available on our Flickr page. Let us know what you think!

While aimlessly pushing my shopping cart down the aisle at the grocery store the other day, I spotted something amazing out of the corner of my eye. I did a double take. There it was, just sitting on the shelf like it was no big deal. It wasn’t a million dollars or a live animal or anything that would be considered out-of-the-ordinary to anyone else. It was just the latest drink from Ensure, "Rich Dark Chocolate.” But it was packaging that WE had created.

It seemed like only last summer we were working on this design for Abbott. Oh wait, we were! And here it was, finished and for sale. Seriously, this Ensure packaging was singing to me on the shelf. I’m pretty sure I heard it say “Jim!” when I walked past.  

Okay, I know what you're thinking, these guys still get this excited to see their work out in the public, sitting on a shelf? YES! We possess a passion for design that drives us to do better and better with everything we do – from package design to interactive. Without passion, a project is just another project, and what fun is that? We love what we do.

Oh, and guess who bought some Dark Chocolate Ensure that day?